Own Lane Consulting Agency Luxury Logo Created By The Julian Rashard Group

About Us


We are professionals that love what we do. We work together to support and create the best-in-class retail experiences.

"I have been in the industry for many years, taking part in various exciting projects for major clients."
The Own Lane Consulting Agency
"I will bring this experience into your project, making sure that you are satisfied throughout."
About Us

Hello, I'm Chanel Scales a Retail and Visual Merchandising Coach

Own Lane LLC has been providing valuable and exceptional services to its customers since 2018. CEO and Founder Chanel Scales is the most sought-after retail fashion maven of her time. Leading her industry for over 15 years, Chanel has traveled state to state as the visual lead, opening big chain retail stores. Now, operating in her own lane, Chanel focuses on supplying clients the educational tools needed to be confident in their business processes and creating the demand in their business by way of a visually captivating retail space.     ,

With a strong focus on providing professional administrative and merchandising services, Own Lane has expanded to specialize in a variety of services to meet its customer’s diverse needs. 

She’s worked for companies like Nike, Nine West, Forever 21 and H&M, Vince Camuto, BLACK OWNED, P&G, and Cincinnati Music Festival.

What We Do?

Our job is to help you elevate your store presence through detailed mapping, proper planning and the curated visual presentation of your store . With your Vision and our Experience you are bound to increase foot traffic through your doors..

What we assist with

Store openings

Window displays

Mannequin styling

Wall setups

Fixture Placement

Creating Displays

How to choose vendors based on your targeted customer

We also assist with

Small Business Setup

E-commerce styling/photography

Event Curation


 To empower, enhance and educate individuals to always be willing to expand their mindset to think abundantly.

The Own Lane Consulting Agency


Positive Energy
Pristine Visual Merchandising